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Ergebnisse:
Robertson, Thomas S.: Ward, Scott: Gatignon, Hubert: Klees, Donna M.: Advertising and children. A cross-cultural study. [1989]
Robertson, Thomas S.: The impact of proprietary medicine advertising on children. [1981]
Robertson, Thomas S.: Television advertising and parent-child relations. [1981]
Robertson, Thomas S.: Rossiter, John R.: Gleason, Terry C.: Televised medicine advertising and children. [1979]
Robertson, Thomas S.: Parental mediation of television advertising effects. [1979]
Rossiter, John R.: Robertson, Thomas S.: Canonical analysis of developmental, social, and experiential factors in children's comprehension of television advertising. [1976]
Rossiter, John R.: Robertson, Thomas S.: Children's television viewing. An examination of parent-child consensus. [1975]
Robertson, Thomas S.: Rossiter, John R.: Children and commercial persuasion. An attribution theory analysis. [1974]
Rossiter, John R.: Robertson, Thomas S.: Children's TV commercials. Testing the defenses. [1974]
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